SEAT celebrates 40 years of the Ibiza

Spanish car brand SEAT is marking 40 years of its best-selling model with the Ibiza Anniversary Limited Edition.

Since its introduction in 1984, more than six million SEAT Ibiza cars have been sold over five generations.

Named after the island of Ibiza, it was a turning point for the company’s success.

The first-generation model was the first vehicle developed by the brand without the assistance of a technological partner, drawing on internal expertise and that of partners including Giorgetto Giugiaro for the exterior styling, Karmann for the interior design and Porsche for the powertrain.

“The success of the iconic Ibiza meant that some countries recognised the vehicle even before the brand! said SEAT CEO Wayne Griffiths.

The SEAT Ibiza Anniversary Limited Edition will feature new equipment, as well as a new alloy wheel and design cues.

The vehicle’s exterior design benefits from the exclusive Graphene Grey colour on the body and Cosmo Grey on the 18-inch alloy wheels, as well as the standout lasered “Anniversary Limited Edition” logo on the car’s B-pillar.

Inside, the cabin is given a new twist with the introduction of exclusive textile Bucket seats, giving front occupants a new level of dynamism and comfort, a new Dark aluminium matt finish for the door and console, as well as a lasered “Anniversary Limited Edition” logo on the doorstep.